Whilst undertaking a cookie audit of our website, a requirement of the new EU Privacy and Electronic Communications Directive, I was reminded of one of my kids favourite stories. Half way through We’re going on a bear hunt the family “stumble, trip, stumble, trip, stumble, trip” through a dark, deep forrest. Now that’s exactly how I felt whilst trying to log and identify each of the cookies on our website. I trialled a number of tools and processes so I thought it would be useful to share the the approach I ended up settling on.
The Nielsen Norman Group are bringing their usability week back to Edinburgh. From the 19th – 23rd of March 2012, they will be running 18 full-day tutorials. Sadly this means you can’t attend all of them.
If you are commissioning a new website or undertaking a redesign then you should include a sitemap in your brief. Doing so provides a valuable reference point that immediately helps external providers understand the scope of your requirements. You should see your preliminary sitemap as a working draft. As it is highly likely that your sitemap will be altered and refined throughout the research, design and development process.
Businesses often throw themselves into web design or web development projects. It may take a while for it to happen but once a project is green-lit there’s normally a mad scramble to compile requirements, source quotes and kick-off the project as quickly as possible. This is totally understandable but it can get in the way of doing the research, planning and testing needed to deliver successful outcomes.
Tagging your marketing campaigns can help you measure their return on investment. Given how easy it is to do this for your online campaigns there’s no excuse not to apply these techniques to your offline campaigns too.
Back in January some interesting data on the the technical purchasing decisions of YCombinator startups was released. The data shared was a showcase for a simple but incredibly useful tool called domain profiler.
Developed by Joël Franusic this tool helps you find the following information on domain(s):